How to add Google Analytics to a WordPress page

Posted on by Victoria

Below is the brief write-up on how to add Google Analytics to a WordPress page

  1. Create a Google Account and Login
  2. Go to the Google Analytics page
  3. Select Admin in the bottom left courner
  4. In the first panel, under Account drop-down, select Create new Account
  5. Set Account Name to yourwebsite name, minus the www. and .com (or whichever one you are using)
  6. Set WebSite Name to your website name; this time include .come (or whichever one you are using)
  7. Set Website URL to your website name with www and .com included
  8. Select Industry Category
  9. Select TimeZone
  10. Select Get Tracking ID
  11. Accept Terms and Conditions
  12. Copy the newly created Tracking ID to your clipboard (select it and press <cntrl> and <c> at the same time)

WordPress page Admin Portal (your website/wp-admin)

  1. Install and Activate the Google Analytics for WordPress by MonsterInsights plugin
  2. Select Settings for the plugin
  3. Click on Authenticate with your Google account
  4. Click Next
  5. Press on Click to Get Google Code
  6. Login into your Google Account from the dialog window that was presented to you
  7. Select Allow
  8. Copy the code presented (long string of random numbers and characters) to your clipboard and close that window
  9. Paste the code into the box as specified on the form and click Next 
  10. Select the Analytics profile you created above from the drop-down box and click Next
  11. Click Close
  12. Optional: check the Allow Usage Tracking box
  13. Click Save Changes

You are done!

The first results will be available for analysis on the Google Analytics website in 24 to 48 hours.